ORCHARD CANDY PRODUCT LINE
Where passion meets flavor
Our fruit reflects our passion for excellence, and we'll go to any measure to achieve it. While our fruit displays balanced color and size, every piece must deliver unmatched flavor. Without it, even picture-perfect fruit won't capture repeat customers. Rich appearance doesn't mean much if the first bite doesn't explode with memorable taste. That's why every step we take intentionally drives a complex flavor balance into all grades of fruit we ship.
- auvilfruit.com
Deliverables
- Naming
- Brand Identity
- Creative Direction
- Illustration
- Packaging
Goals
Visually express “supper-sweet, explosive crunch”.
Provide a dynamic packaging line to deliver super-sweet fruit to the market place.
Establish an expressive and effective name for the product line.
Connect with the customer's inner child and sweet tooth.
Inspiration: Fanta, Skittles, Trolli, Pop Rocks
E. Wenatchee, WA
elena@awdience.com
(360) 981-6754